Debenhams SS17 Press Event

Debenhams SS17 Press Event

On the 31st January I has the opportunity to attend the Debenhams SS17 Press Event in Dublin. I’m not going to lie, when I got read the invite a few weeks ago I was so excited! I don’t tend to get invited to a lot of events, and the ones I am invited to, I can never attend, so this was a big deal for me! I think straight off I have to thank the PR Kelly for being so helpful and keeping us updated with all of the relevant information.

Debenhams very kindly provided a bus to and from the event for all of us in Northern Ireland. This meant that my day started off with a trip to Belfast, where I met so many wonderful bloggers! The lovely Tracey from Rushmere Debenhams met us at Central and accompanied us to Dublin. Once we got to Dublin we headed straight for Debenhams on Henry Street where we were treated to pastries and fruit pots before being given some time to shop.

Debenhams SS17 Press Event

Debenhams SS17 Press Event

We all then headed over to the main event which was held in the Pillar Room at Rotunda Hospital. Not going to lie… we all managed to get slightly lost on our way which led to many laughs amongst ourselves. However after stopping to ask directions a few times we managed to arrive at the event with plenty of time to spare. When we arrived we were treated to a gin and tonic. Anybody who knows me will know that I love gin, and the Gunpowder gin that we were treated to was amazing!

The Pillar Room was such a gorgeous setting for the event. There beautiful runway took centre stages, and there was plenty of room to walk around and mingle before and after the event. At the back of the room Balm Cosmetics had set up a booth where you could go and see some of their products and have one of the lovely girls try them out on you. We were also all treated to a lovely Eyeshadow Stick, so I can’t wait to try that out!

Debenhams SS17 Press Event

Debenhams SS17 Press Event

Before we knew it, the music was starting and all of our eyes were on the runway. There were five ‘scenes’ to showcase the new season: Athlesiure, Garden Party, Embroidery, Make a Splash and Say I Do. I think my two favourite were definitely Athlesiure and Say I Do but there were gorgeous looks in every scene! Below I have some pictures of my favourite looks. I love them all, but in particular I love the last three looks which where all from ‘Say I Do’.

Debenhams SS17 Press Event

Debenhams SS17 Press Event

Debenhams SS17 Press Event

Debenhams SS17 Press Event

Debenhams SS17 Press Event

Debenhams SS17 Press Event

Debenhams SS17 Press Event

After the event we all headed back to the bus which took us back to Belfast. I had such a wonderful day and I was so happy to get to meet so many wonderful girls, including the lovely Katy from Katy Belle. I’ve been talking to Katy on twitter for ages now so it was so nice to meet her in person! If you haven’t checked out her blog before, go do it now, it’s brilliant.

Thanks to Debenhams, and in particular Kelly and Tracey for all of their assistance and helpfulness! I can’t wait to see what they have planned for the future.

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  • Aw this looks and sounds like a fab event! I’ve yet to attend a press day.
    It’s lovely when the pr’s are so helpful and friendly.
    That food spread looks yummy and I love the pictures from the walks. athleisure would definitely be my pick too, but as you say, some of the more formal dresses at the end are gorgeous!

    Caroline.x
    http://www.carolineelgeywhite.com

    • This was my first one Caroline and it’s really made me want to go to more! I loved the formal wear, but I think I was really attracted to the athleisure because I knew I could actually wear it all ha
      x Lauren

  • This looks amazing omgg!!! The outfits are stunning!! What a great event!! xox

  • Lucy

    This looks incredible (and the photos..wow!) xxxxxx

    lucylovesbeautyxo.com

    • Thanks Lucy! I was so worried about the photos so I’m glad people are liking them 🙂
      x Lauren

  • Kerry McGruer

    This makes me want to attend more press days! The photos are gorgeous, especially the last one. Looks like you had an amazing day, I love the fact they were so hekpful and arranged transport etc.
    Great post 🙂
    xxx
    https://kezlablogs.blogspot.co.uk/

    • I want to attend more as well Kerry! I know, they really went all out in making sure it was a great day for us
      x Lauren

  • ADoseOfChatter

    This looks like so much fun, glad you enjoyed it!! I definitely want to do more press days in the future! Also loving all the models outfits, especially the orangey bomber jacket thing 😍

    Great post, loves | http://www.ADoseOfChatter.com

    • I want to do more as well! Yes the jacket is gorgeous, I would love to get it but don’t think the colour would suit me ha
      x Lauren

  • Second time lucky for commenting hehe!! It really seems like Debenhams pulled out all the stops to make you feel welcome at this event, with the bus to the venue and the drinks upon arrival! Your photos are absolutely gorgeous, you definitely had some great seats for the fashion show! I adore the pale pink long sleeve dress with the mini-cut outs and the floral patterning, how I’d love to have that hanging in my wardrobe! Thanks for sharing your trip with us, Lauren!

    Abbey 😘 http://www.abbeylouisarose.co.uk

    • They seriously did Abbey, made me love Debenhams even more! Isn’t it beautiful? I could just imagine wearing it on a hot sunny day. Thanks for reading 🙂
      x Lauren

  • Sian…

    Wow this seems like a great event! I love Debenham for clothes and bags so that catwalk show is right up my street! I’m so glad you got the invite and thanks for sharing it with us!

    Sian x
    http://theenglisheverygirl.blogspot.co.uk/

    • It really was Sian! I love their clothes and bags as well, and I love them even more after this show. Thanks for reading!
      x Lauren